Who we are
Founded over ten years ago by the visionary Sofía Gómez Díaz Barreiro, SACAPUNTAS has seen the last decade establishing itself as pioneer within Mexico’s digital marketing agencies whilst also building up a loyal client base. Sacapuntas believes that in order to really reach a consumer, brands don’t simply need to meet expectations, they need to meet emotions. In 2011 Sacapuntas began its mission of curating personalized marketing strategies that were soon proven to boost business growth. Over ten years later, this mission has only continued to grow. The agency’s multidisciplinary team is made up of specialists leading each of its areas: graphic design, content, web development, public relations and digital marketing. Within every single one of its tailor-made strategies, creativity and innovation meet to create campaigns that see results. In a landscape where digital communication and marketing continue to converge, SACAPUNTAS, Mexico's leading digital marketing agency, has recently merged with Miranda Partners, a leading CDMX-based communications agency, bringing together the strengths of both organizations to provide optimal services for its clients. For more information on Miranda, please head to www.miranda-partners.com
Today, the combined aim of these companies is to strengthen the brand, reputation and market position of our clients by offering a wide range of services that include Branding,
Design, SEO optimization, Content Creation and Data Science aimed at Marketing.
The two firms, now both headed by Miranda Partners Founder and CEO Damian Fraser, together form a leading independent Mexican communications, research and marketing enterprise. Sacapuntas will continue to serve its customers independently under its current trusted and successful brand whilst a new division of Miranda Partners – called Miranda Digital Marketing – will also be formed. The new Miranda Digital Marketing area will leverage the best of the existing Miranda and Sacapuntas teams to create a top data and design driven digital marketing business,, with a specialized focus on the financial and e-commerce sectors. Miranda Partners: Miranda Digital Marketing.
The new Miranda Digital Marketing area will leverage the best of the existing Miranda and Sacapuntas teams, Miranda Designto create a top data and design driven digital marketing business,, with a specialized focus on the financial and e-commerce sectors.
Miranda Partners was founded in 2018 and consists of seven separate divisions: ESG, IR, Media&PR, Global Research, Financial Advisory, People ADDvisory, and now Digital Marketing. All divisions aim to be market leaders in their own area while also working together when it makes sense for the client. Since its formation, Miranda Partners has grown to around forty people; uniting with Sacapuntas now brings that number to sixty. Miranda Partners has offices in Mexico City, Monterrey, New York, Bogota and a joint venture to service Africa out of Kenya.